High Performance, High Fashion: Inside the Maui Jim x Red Bull Activation


Maui Jim and Red Bull join forces to bring together world-class performance and vibrant style. As the official eyewear partner of Oracle Red Bull Racing, Maui Jim celebrates the thrill of Formula 1’s 2025 season with eyewear made for speed, clarity, and distinction.
Engineered for the Fast Lane
Proudly supporting the eight-time world champion team, Maui Jim infuses its signature island spirit into the high-octane world of racing. The result is a colorful and focused eyewear capsule that captures the adrenaline of the track with the laid-back elegance of Maui.
The Red Bull Racing Collection
This exclusive collaboration features two standout styles that reflect the perfect balance of both powerhouse brands:
Pālulu: Meaning “calm” in Hawaiian, these refined wrap polarized shield sunglasses are built for both performance and ease, offering full coverage, polarized protection, and a confident, modern look.
Both frames are equipped with PolarizedPlus2® lens technology, delivering unbeatable color, clarity, and glare reduction.
Now available at MAGRABi, the Maui Jim x Oracle Red Bull Racing collection is your invitation to experience high performance through a high-fashion lens. Precision. Protection. Pure energy.
Explore the collection now, in-store and online.